HAIR TRENDS

The ‘old money bob’ is a vintage masterpiece in a haircut

One for the luxe girls.
old money bob
Swan Gallet

One properly delicious bob that should be on your radar before your next hair appointment is the Old Money bob.

It plays into the old money aesthetic which, so far, has scooped up over 12.5 billion views. The trend celebrates the preppy and covertly luxurious style of dynasty babies, like Gossip Girl's Blair Waldorf, who favour traditional pieces (pea coats, pinafore skirts, white shirts, tweed jackets, loafers and a sweater slung over their shoulders) from heritage brands (like Christian Dior, Hermes, Ralph Lauren), over modern trends. It differs from the quiet luxury aesthetic in that it's not just subtly chic, it also brings in a vintage vibe, too.

It follows that the aesthetic has tapped into hair trends, and the Old Money bob celebrates a classic shape, with extra polish and a modern spin.

What is the Old Money Bob?

The Old Money Bob takes things back to basics and to the original classic shape, however extra attention is paid to the condition (extra glossy) the shape (immaculately blunt) and the oomph (way more bounce). “The Old Money Bob is a timeless and effortless cut but with a modern edge,” explains top London hair stylist, Suzi Angelina (@hair.by.suzi), who gave us one of our favourite renditions of the style. “ It’s a short cut, voluminous, above shoulder, and full of body,” she continues. “It has fullness throughout, with shaping around the front only for that extra classy bounce. It has proven to be a favourite and looks to be trending throughout 2024,” she says

How to cut the Old Money Bob?

As for the anatomy of the chop, “this cut is all about fullness and body. The volume at the root gives an expensive feel, whilst the blunter ends offer a more sophisticated twist," Suzi told GLAMOUR. "It’s important to keep a full perimeter when cutting the hair, focusing any soft shaping just around the face. Doing so helps the hair to appear thicker throughout the ends, whilst still having movement around the face for that eye catching bounce and body,” she adds.

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She shared on her Instagram post of the cut, “this is the perfect reference to show that long hair isn’t always the best option for you when it’s dry and wispy,” before explaining: “I cut the bob just below chin length, so that when it is styled it frames around her face. I cut a long bang in around the face that sits just below her cheekbones and when this is styled, it bounces up and opens up her cheek bone area to show off her beautiful features. If you have a rounder face than Lyd [Suzi's model], like myself, I recommend cutting your bangs just below the chin. If your bangs are cut too short they open up the jaw area which can in fact make your face appear wider.”

So, if you're in your old money era, the corresponding bob is too chic to miss.

4 more ways to wear the Old Money Bob…

Flicked out at the ends

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Curved in under the ears

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Sleek but voluminous

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Grown out

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For more from GLAMOUR's Beauty Editor, Elle Turner, follow her on Instagram @elleturneruk